Social Action & Community Media Task 1

Purpose and Impact of Social Action & Community Media Production

Introduction
I am looking at the purpose and impact of Social Action & Community Media to find what it is and what people do for their communities. Social Action & Community Media raises awareness of public issues and what people can do to help and/or prevent these issues. Due to how people use Media today (Facebook, Youtube, Twitter) most companies or people use videos that can be easily shared around these social media giants to spread the word of these causes and try to persuade people to change.

What is Social Action?
The purpose of Social Action is for an area, community or individual to raise awareness of a cause, the range of these "Actions" can range from a local area to global an example of the range is something such as, in a local area it might just be "anti-graffiti" with a community wanting rid of graffiti vandalism in their area or can be global with something like "anti-smoking" which  and to come together and/or bring people together and do things for their benefit and the benefit of others. Social Action uses media as a tool to increase people's knowledge and awareness of the different causes or subjects.

Example 1
The first example I have chosen is "The Syndicate Project" a Youtuber who is raising money for the 'Motor Neurone Disease Association'.

Tom Cassell (The Syndicate Project) began putting videos on Youtube in September 2010 and has since gained over 8.5 Million Subscribers. He uses the livestreaming website "Twitch.tv" as a mode of communicating with his audience and getting donations for the charity. Tom gets donations in several different ways from his Twitch watchers, Subscribing to Tom's Twitch channel is $4.99 a month, he runs adverts every 30 minutes and all Ad Revenue goes towards the charity funding. The donations are run through a website called "Justgiving" you can donate to the cause directly from the site with a Paypal account or text in donations.

Since starting the fund raising in late 2014 Tom has raised 95% of his targeted amount:

Tom encouraged people to donate by doing different challenges at certain milestones throughout his charity fundraising he first dyed his hair 'Electric Blue' and then ate a Ghost Chilli Pepper at the next.

Example 2
My next example is "British Heart Foundation" they are a charity who raise money to help find a cure or prevent 'Cardiovacular Disease'. They have several shops around the UK, these shops are used as a charity funder as the public are free to donate things to these shops from there the items will be sold again and the money goes towards the cause.

They also have a donation page on their website where people can donate straight to the cause without donating any items to the shops. BHF are also an example of using videos to help their cause, the video below gives some statistics about Cardiovacular Disease and how it's changed since they began, it also tells us their strategy to work towards preventing the risk of the disease and having heart attacks.

Example 3
My final example is "NSPCC" a children's charity fighting to end child abuse in the UKs. They help children who’ve been abused to rebuild their lives, protect those at risk, and find the best ways of preventing abuse from ever happening. To help the cause of preventing child abuse people can donate to the charity to help children find a way out.

NSPCC do more than just fight to stop child abuse, they also help parents if they are finding things tough and work to change laws and government to make things easier for both children and parents. NSPCC's most recent advert/video is one that could effect a lot of children, even teenagers. It tells the story of a boy who took a picture of his "willy" and it got spread around, seen by peers and even strangers. Since most people today now have camera phones with apps such as Facebook & Snapchat it isn't hard for a picture to be spread so this ad by NSPCC should make people think twice before doing such things.

What is Community Media?
Community Media is a type of Media created by a community to help that community, generally this media is Radio but can also be other things. These 'Community Projects' are usually created by members of the community instead of larger companies. A lot of these projects grow their community with volunteers instead of having paid employees people just volunteer to help their community, although there are some who do have paid employees.

Example 1
My first example is a local radio station that is based in Stockton-On-Tees and runs from Hardwick called "Ignition Radio". Ignition Radio began in November 2013, it began as a 'Hospital Radio' which then expanded into the community radio station it is today, they have a variety of shows on the station that vary from local news and music hits.

Example 2
My second example is "Rediscover Stockton" this is a community project to get Stockton High Street "back on it's feet" Stockton has one of the highest rates of closed shops on a high street in the UK, Rediscover Stockton are trying to change that by improving the look of the high street to try and attract more people and turn  Stockton High Street from a 'High-Unemployment rate' and bring it to a 'High-Employment rate'.

The Impact They Have
Today a lot of people are desensitised to the media so aren't bothered by the images they see, they watch them and forget them almost immediately. That is not everyone though some people are still affected by what they see, an example of a hard hitting video is this anti-smoking video by the NHS:

NSPCC who I previously wrote about also have some strong videoes which make people think about things and not just let them pass through, here is an example of one:

Conclusion
To conclude I think using Media as a means of advertising for causes is a good thing today as most of the time people are on Social Media and click any links that attract their attention, although I feel like most people today are desensitised they will still watch a video and if it makes them think even a little they will share it which helps to spread the word of a cause and helps them. Community Media is something that needs to be used a lot more today to try and help bring communities together, their is a few lines between communities today, adults see aggressive disturbing younger people and so seperate themselves from most of the younger generation, then the quieter younger people keep themselves apart from the aggressive disturbing ones also. So if community media can someway break those barriers and bring a community together then more power to them.

Understand developing technologies in the television and film industries

Satellite
Satellite TV is a way for people to watch TV, it gets a signal to people's TV by beaming a signal onto a Satellite Station where the channels are. Satellite television provides a wide range of channels and services especially to geographic areas without terrestrial television or cable television.

In 1945 a British Sci-Fi writer named, Arthur C. Clarke proposed a world-wide communications system which would function by means of three satellite equally spaced apart in Earth orbit. His idea was published in the October 1945 issue of the Wireless World Magazine and won him the Franklin Institute's Stuart Ballantine Medal in 1963. The first satellite TV signals from Europe to North America were relayed via the Telstar Satellite over the Atlantic Ocean on 23rd July 1962, the signals were received and broadcast in North American and European countries and watched by over 100 Million.

Cable
Cable TV is another way for people to watch TV, it is done by delivering TV programming to paying subscribers via radio frequency signals transmitted through coaxial cables or light pulses through fibre-optic cables.

During the 1980s in the US, mandated regulations not unlike public, educational, and government access channels created the beginning of the cable-originated live TV programming. This evolved into what it is today where many cable networks provide live cable-only broadcasts.

Analogue
Analogue TV is the original TV technology that used analogue transmission of video and audio. The information to be transmitted, the brightness, colours and the sound are represented by rapid variations of either the amplitude, frequency or phase of the signal.

The earliest systems were mechanical TV Systems which used spinning discs with patterns of holes punched into the disc to scan an image. Analogue TV didn't really begin as an industry until the development of the cathode-ray tube (a vacuum tube containing one or more electron guns and a fluorescent screen used to view images) it uses a focused electron beam to trace lines across a phosphor coated surface.

In the late 2000s and early 2010's Analogue TVs started to be switched for Digital TVs, the UK made the transition between 2008 and 2012.

Digital
Digital TV is the transmission of audio and video by digitally processed and multiplexed signal, in contrast to the totally analogue and channel separated signals used by analogue TV. Digital TV can support more than one program in the same channel bandwidth, it is an innovative service that represents the first significant evolution in TV technology since colour TV in the 1950s.

There are several different ways to receive digital TV, one of the oldest ways of receiving Digital TV is using an antenna/aerial. This is known as Digital Terrestrial TV, with it viewers are limited to whatever channels the antenna picks up.

Film-Based
There are many different types of technology that have been made since the making of films began. A lot of films have been re-made since the advance in technologies, an example of this is Godzilla, the original was created in 1954, then it was re-created in 1998 then again in 2014, the image below shows the 1954 Godzilla (top) and the 2014 Godzilla (bottom).

These images show the advancement in Technology because the 1954 image shows what looks like a rubbery texture on Godzilla whereas on the 2014 it looks almost like it's there.

Green Screen and Green Screen technology has been another big step since it first began, my example for this is a green screen scene from the old Batman, and a News Broadcast.
Batman:

This image from a scene in Batman shows Batman an Robin running through a town/city but you can clearly  se that it isn't where they are and is in the background, whereas in this picture from the News:

Shows a greenscreen look then shows how it looks after being chroma keyed, this shows what looks like an entire studio with the News presenters stood in it asif they were in an actual studio.

Interactive
As time went on, TV for most of the time, was turn it on, watch what you want to then be done, but then came along the red button.

The Red button allowed for people to do many different kind of functions/features, some of these features include; Watching extra footage, read the News and play games. TV Channels started to use the red button their own way that bested suited their channel and the viewer. For Example Sports Channels use the red button feature during football if their are multiple matches on, you can click the red button and watch another match.

The Second Screen Experience is also an example of interactivity with TV. Second Screen Experience allows for viewers to do a variety of things, these things can be things such as; Watching Exclusive Interviews during a TV Show that are only accessible during the second screen experience whilst the show is on,  as the picture below shows, play along with contestants in a quiz show, and many other things.

Internet
The internet began in 1993 but has developed more in recent years. The internet became a big deal in the film & TV industry because it allowed for companies, actors and such to become more interactive with their audience. They can create their own websites to promote and advertise the company and films made, then social media allowed for them to become interactive.

Facebook, Twitter and Youtube are the biggest for promoting and communicating with your audience, Facebook allows for companies to create a page for fans to like and have their say on what they think of the company and communicate with them and get responses back sometimes. Twitter is used most by Actors/Celebrities to communicate with their audience because it limits how much you can say with a character limit so they can't be spammed by long letters about how much they love them and inspire them etc. It also has a verification tick for official accounts which helps the audience find their favourite celebrites without following fake accounts. Youtube is the biggest for film makers because that is where they can upload trailers and exclusive videos for viewers to see, Youtube is also a good starting point for budding filmmakers as it allows them to upload their work and get it seen by people world wide.

HD
High Definition (HD) TV is a TV size/dimension that gives higher quality picture, different dimensions are show with a number followed by a "p" which a lot of people mistake for meaning "pixels" but it actually means Progressive Scan which is a way of displaying, storing or transmitting moving images in which all the lines of each frame are drawn in sequence. Some examples of different qualities are;Low quality which is seen as "144p" or "240p" standard definition (SD) which is what TVs were before HD is "360p". HDTV's began as "720p" but as technology developed it became "1080p" or "1920x1080p" which most computers and TV's use today.

4K
4K is the most recent development in TV Definition, it is also known as Ultra-High-Definition TV. It is twice the pixel size from the 1920x1080p HD Screens as it is 3840x2160. 4K is still limited as most computers and TVs aren't compatible with the resolution size. Some Youtube Videos and TV Shows are the 4K resolution for the TV's that are 4K ready.

This image shows how big of a change Screen Resolutions had when the addition of 4K came over 1080p HD.

Blu-Ray
Blu-Ray was first released in 2006, it was designed and created to be the next step up from DVD. Blu-Ray is able to store videos/content at 1080p meaning and can hold more data than a standard DVD. Due to the increase in size of the disc a standard DVD Player cannot play Blu-Ray discs so you have to own a Blu-Ray Player or console that can play the disc.

3D
3D is the next big leap in advancing technologies in the Film & TV industry. 3D film's give a whole new look and feel to films as they enhance the illusion of depth perception which means that if the viewer is wearing 3D glasses they see the film almost like they are their as when things come towards you, it gives the illusion they are doing exactly that coming off the screen and coming at you. 3D features can be created in two different ways' using a regular motion picture camera system to record images from two perspectives or using computer-generated imagery to create the two perspectives in post-production.

3D is seen in more than just the cinema as you can now buy 3D Ready TV's which allow you to watch 3D programmes from your home as long as you have the correct eyewear.

Pay-Per-View
Pay-Per-View (PPV) is another way for film companies to gain funding. PPV's help companies gain their funding because each person who views it has to pay the price. Some TV Network providers allow for films to be watched as PPV, one of the most populare used PPV channels is Sky's "Sky Box Office" Sporting events are some of the most known and bought PPV's as shows such as UFC and WWE use PPV monthly for special events.

Streaming
Streaming Content has became very popular in recent years because most people are working or have other priorities so don't get the chance to watch their favourite TV Shows, Streaming content websites or apps such as BBC iPlayer, ITV Player, 4OD and 5OD are used in these situations as they show programs that have been on TV recently.

Another Streaming App which is more open is Netflix, Netflix allows for people to view TV Shows and Films where ever and when ever they want. Some videos are only on for a limited time but unlike the previously stated apps, Netflix keeps there videos on for long periods of time. As it became more popular, Netflix now also has several original series that can only be seen on Netflix.

Unit 64: Motion Graphics & Compositing Video

TV Idents
TV Idents are used before a programme identifying the channel the viewer is watching, hence the name "TV Ident".

My Example of a digitally made TV Ident is BBC's hippos swimming ident. The entire sequence was created using CG by Framestore. They had originally wanted to create it using some CG & Stock Footage, but no Stock Footage suited what they wanted so went all the way and CGed the hippos.

Some of the different techniques used include; Creating 3D Hippos, using Texture Maps of real pictures taken of wet hippos and creating light rays.

I found this information on this website: http://www.framestore.com/work/bbc-ident-hippos

The website talks about the difficulties of creating the graphics and where the idea came from.

Titles in Music Related Programmes

My example of a Title Sequence for a Music Related Programme is MTV's UK Top 40. The video also starts with a highly-VFXed TV Ident. But the purpose of this clip is the Title Sequence. The title sequence shows a countdown going through Z-Space. It shows a lot of vibrant colours and shapes moving through Z-Space. These graphics would of most likely been created in Adobe After Effects or another more professional product similar to After Effects.

 

Titles in News Related Programmes

My example of Motion Graphics in News Programme Titles is the BBC News. The graphic shows a map and globe forming in the colour red (BBC One's Standard colour). There is also red rings echoing around the globe giving a wi-fi connection type of look, giving off the effect that BBC News keeps the world connected.

 

Virtual Backgrounds in presented Programmes

My example of Virtual Backgrounds in Presented Programmes goes back to BBC News and a clip about the on-screen elections graphics. The graphics are created using Tri-Caster Equipment to key out the green whilst the show is live. The presenter in the clip explains more about how the graphics are done in 3D and the issues that can come from them.

 

 

Film/TV Titles

My example of Visual Effects & Motion Graphics in Film/TV Titles is CW's Supernatural, they use a different style every season and are made completly with VFX. The reason the different styles are used to show the main theme of the season.

 

 

 

Understanding Film & TV Task 2

Job Roles in Film & TV Industries

There are many job roles in the Film Industry, that fall into 3 different categories; Management, Technical & Creative. I'm going to be talking about some Technical job roles, but first here are some examples of Creative & Management:

Creative

• Director
• 1st Assistant Director
• Producer
• Executive Producer
• Costume Designer
• Make Up Designer
• Prop Maker
• And More...

Management

• Casting Director
• Transport Manager
• Location Manger
• Assistant Accountant
• Director
• 2nd Assistant Director
• 3rd Assistant Director
• And More...

These are just some examples of Creative & Management job roles. Some job roles can sometimes be in 2 of the categories, I've shown an example of this with the highlighted "Director" job role in the lists above.

In more detail of the job roles, here are some Technical job roles:

Camera Operator
A camera operator's job is very important in the film industry as they are the ones creating the picture. A camera operator's role consists of:

• Preparing and operating the camera and all its equipment,
• Working with the Director and Director of Photography to achieve the visual style of the film,
• Managing other camera department staff and communicating with Actors.

You begin your career as a Camera Trainee or Runner, progressing to 2nd AC and, as you gain more experience, to 1st AC. You will have to continually build upon your experience and competence when operating a variety of cameras in order to achieve the role of Camera Operator.

Sound Designer
Sound Designers are very important in the post production of Film & TV. A sound designer's role consists of:

• Creating sounds effects for giant explosions or car crashes,
• Creating more subtle sounds to enhance mood and feeling,
• Managing the sound post production process.

You will learn on the job, starting in a junior role. If you have a background in music you can learn editing skills in television production.

 

On films you might get work as a Runner in picture or sound cutting rooms, or in an audio post production facilities house. With experience you can go on to become Assistant Re-Recording Mixers or Assistant Sound Editors. In this role you will assist experienced Sound Editors. Once you have learned your craft, you can move up to Supervising Sound Editor, then Sound Designer.

Boom Operator
Boom Operators are a key role during production because they are the right-hand people to Sound Recordists. A Boom Operator's role consists of:

• Controlling the long boom arm, and maneuvering it as close to the action as possible in order to achieve the best quality recording.

The best way to start your career in sound is to develop and demonstrate an interest in, and enthusiasm for sound. You can do this by exploring, experimenting and learning about audio technology and its capabilities.

Your first steps into the industry will normally be in a trainee role. On the job training or shadowing of more experienced personnel is the best way to learn.

Experience of working in theatre or the music industry, hospital or community radio would also provide you with a useful background for this role. Alternatively, getting a job with an equipment manufacturer or hire company could also provide valuable experience and training, helping you to learn about sound equipment, make industry contacts and get a foot in the door.

Sound Recordist
Sound Recordists work along side Boom Operators during production. A Sound Recordist's role consists of:

• Recording sound on location or in a studio to enable the highest quality “real” sound to be recorded at the time of filming.

The best way to start your career in sound is to develop and demonstrate an interest in, and enthusiasm for sound. You can do this by exploring, experimenting and learning about audio technology and its capabilities.

Your first steps into the industry will normally be in a trainee role. Experience of working in theatre or the music industry, hospital or community radio would also provide you with a useful background for this role.

Alternatively, getting a job with an equipment manufacturer or hire company could also provide valuable experience and training, helping you to learn about sound equipment, make industry contacts and get a foot in the door.

These are just some of the technical jobs offered in the Film & TV Industry, but there are some jobs which you need to work for, my first example:

Editor

 

The first job you need in most scenarios to make it in the Film & TV industry is a runner. A runner's job consists of:

• Working in the office, around set and on location,
• Dealing with varied office admin tasks,
• Dealing with a range of jobs on locations.

After doing your time as a Runner if you want to take the route of an editor you have to become a Trainee Editor. A Trainee Editor's job consists of:

• Working along side the Editor & Assistant Editors,
• Learning the ropes of being an Editor.

After proving yourself as a Trainee Editor you go up the ladder to become an Assistant Editor. An Assistant Editors job consists of:

• Running and maintaining editing systems,
• Taking responsibility for the smooth running of the cutting room on feature films,
• Supporting the whole of the post production process on feature films and working closely with film labs, and with the camera and sound departments.

Once you have made your mark as an Assistant Editor, next is what you've been working for the entire time, the Editor. The Editor's job consists of:

• Working closely with the Director to craft the finished film,
• Working in an edit suite for long hours,
• Running a team of assistants and trainees on big productions.

Michael Kahn

Michael Kahn is a Film Editor who is known for his editing work with Steven Spielberg. He holds the record for most Academy Award Nominations with 8 nominations and the record for most wins with 3 wins.

He done his first film edit in 1969 for the film, The Activist. He is still editing today, his most recent is St. James Place. The films he was nominated for best editing in the Academy Awards were:

• Close Encounters of the Third Kind, 1977
• Raiders of the Lost Ark, 1981
• Fatal Attraction, 1987
• Empire of the Sun, 1987
• Schindler's List, 1993
• Saving Private Ryan, 1998
• Munich, 2005
• Lincoln, 2012

The Films that won the awards were:

• Raiders of the Lost Ark, 1981
• Schindler's List, 1993
• Saving Private Ryan, 1998

He has various other award nominations and wins from different Award Shows such as; Satellite Awards, ACE Eddie, BAFTA, Onlime Folm Critics Society, Saturn Awards and Broadcast Film Critics Association.

Bibliography

Image: http://www.joseflebovicgallery.com/Catalogue/CL_151_2011/Pages/pg16.html

Camera Operator: http://creativeskillset.org/job_roles_and_stories/job_roles/3073_camera_operator

Sound Designer: http://creativeskillset.org/job_roles_and_stories/job_roles/3079_sound_designer

Boom Operator: http://creativeskillset.org/job_roles_and_stories/job_roles/286_boom_operator_tv

Sound Recordist: http://creativeskillset.org/job_roles_and_stories/job_roles/312_sound_recordist

Editor: http://creativeskillset.org/creative_industries/film/job_roles/2940_editor

Editor Image: http://www.scriptmag.com/features/write-direct-repeat-four-lessons-film-editing-taught-me-about-screenwriting

Michael Kahn Image: http://www.editorsguild.com/v2/magazine/archives/0106/cover_story.htm

Michael Kahn: http://en.wikipedia.org/wiki/Michael_Kahn_(film_editor)

Runner: http://creativeskillset.org/creative_industries/film/job_roles/1701_production_runner

Trainee: http://www.craftandtech.org/trainee-editor/

Assistant Editor: http://creativeskillset.org/creative_industries/film/job_roles/3085_assistant_editor

Unit 27:Factual Programme Production Techniques For Television

Understand Issues relating to factual programming for television

Factual Programmes are made with different types of issues, that the director needs to keep track of throughout the production of the Factual Programme. These issues are; Accuracy & Balance, Impartiality, Objectivity & Subjectivity, Opinion, Bias, Representation and Privacy.

A factual programme is exactly what it says, a programme stating facts about a certain subject which means that the audience will be watching expecting to learn something and find out facts and stats about the subject which means that the director must deliver, this is known as a "Contract with the viewer" which is an unwritten contract from director to audience that they will deliver what they say they will. Ofcom is an organisation which makes sure that aired programmes are real and will not scam, harm or mislead an audience. This is for the benefit of the public and not for commercial purposes.

Accuracy
Accuracy is when something is as close and precise to the truth as it can be. This is a big factor in the 'contract with the viewer' because it means that the audience will be learning what they were expecting to learn at the start of the programme. In order for factual programmes to be accurate, a lot of careful research must be done to know that the facts are true. If a factual programme is found out to not have accurate facts the production company and/or director will lose the trust of their audience.

An example of an accurate Factual Programme is The News: http://www.bbc.co.uk/news/

I chose The News because it is a factual programme that has a huge audience and must be trustworthy. The News tells facts about current news around the world so must be reliable which is also means they must do careful research of the subjects they talk about to know they aren't telling their audience false information. News reporters/presenters read from a script or teleprompter and have to be unbiased with only few acceptations. The News can sometimes be biased when they do interviews and vox pops because they answers they get may be one-sided.

Balance
Balance is when an argument or discussion is kept equal in factual and isn't biased. Both sides of an argument should be said equally an not more one than the other. For an argument to have balance the interviewer/host doing the debate must be impartial.

My example of a balanced factual argument is from "The Big Question" with the discussion 'Is the Bible still relevant?':

I chose this because it has balance as one side of the argument is a historian of the bible arguing that the bible is mostly fiction not fact and the other side is a Reverend who argues that the bible shouldn't have to be about fact but about truth.

Impartiality
Impartiality is when a director or producer don't take any sides in the subject they are doing about and stay neutral. Being impartial means not being biased and as a producer host a discussion but don't get involved in the answers or push the interviewee/s to say a certain answer.

My example of an impartial factual programme is "David Icke: Was he right?":

I chose this because it tells the story of David Icke's career and asks the question "Was he right?" and in it the producer doesn't give an unfair answer and lets it build out in its own way to answer the question.

Objectivity
Objectivity is when the programme is based solely on observation. It doesn't involve anything emotional and the audiences reactions come from what they see not what they are being told. To be objective means getting your point across using all the research you have gathered, and not giving your opinion whether it's biased or impartial. It means that the audience isn't fed an opinion, they instead make their own from what they're seeing and learning.

My example for an Objective Factual Program is "Man On Wire":

https://www.youtube.com/watch?v=3gs8ZcwGrOU

I chose this because it shows us re-enactments and rare footage of Phillipe Petit preparing to tight rope over the World Trade Centres and doing the tight rope over them. It has interviews with Phillipe's friends but we never get an opinion from the director or narrator they just tell his story as it is being shown.

Subjectivity
Subjectivity is when the director or producer make the subject based on their own opinion. They don't care to show footage or facts to show their opinion so keep it to themselves to try and make the audience think the same way they do and not have another opinion on the subject. Subjective Factual Programmes are highly biased.

I couldn't pick just one documentary for Subjective so went with Filmmaker Michael Moore  who has made Documentaries such as:

• Sicko
• Fahrenheit 9/11
• Capitalism: A Love Story
• And many more....

Michael doesn't like to find out other peoples opinions, he gets an idea, a subject and then just does it solely on what he wants it to be about, Michael's documentaries tend to always be giving a bad view of things instead of mixed or just positive.

Opinion
Opinions are based on your own individual thoughts on something. Opinions aren't always based on facts, opinions instead are based on arguments. This is where you can find conflict in opinionated factual programmes because everyone has different opinions on most things.

My example of an Opinionated Factual Programme is "The Obama Deception":

I chose this because it is someone giving their opinion that Obama was being deceived in office,  where he is saying he is changing America for the better but is actually making it more into being like a Nazi Germany.

Bias
Bias is when a director picks one side of an argument and documents on them. Being biased is a very unfair way to document, especially to a passive audience because they will take in what they're being told and not give it a second thought. Biased also means not giving any information or evidence at all of the other side of the argument and only doing the side you support.

My example of Bias Factual Programmes is one of Michael Moores "Bowling For Columbine":

I chose this because Michael is looking for the main causes of the Columbine High School Massacre of 1999 and he looks for anything can ensure violence from the surroundings of the shooters and doesn't look at it from the side, that everyone has access to these things but have never done a shooting.

Representation
Representation is when a subject is shown in a particular way. This is similar to biased as the director is trying to represent the subject in a certain way whether positive or negative. Positive representation is done so the audience feels sympathy towards the subject and negative is used to make a villain of what is being represented.

My example for this is Catfish:

I chose this because when we first meet Angela they represent her in a crazy way but as we find out more about her they represent her in a more sympathetic way.

Privacy
Privacy in factual programming is an important factor. Everyone has a right to privacy if they don't want something to be seen or don't want to be recognised in a production they have a right to that. Keeping interviewees private in an interview for a factual can be done by; changing the voice of the person, blurring their face, only showing the back of them or blacking them out.

My example for this is only showing the back of them: http://www.bbc.co.uk/news/uk-northern-ireland-27784852

  I chose this because a victim of racist assault was interviewed and asked to stay anonymous and the News did as he asked as it is a right to privacy.

The Animal Man
My Documentary is about pets being abandoned and how my Dad has helped some in and out of work. My documentary will have Representation as I will be representing my Dad in a heroic manner. It will also have opinions on what the public think about animals that are abandoned and family and friends will have opinions on how they feel about my Dad and the animals he helps.

Short Film Edit Review

Review of Missing In Action Edit
Editing Technology

Editing the short film is done on Adobe Premier Pro. Premier Pro is an editing program (Software) it can be used to edit a range of things such as; Short Films, Feature Films, Montages and Music Videos. Premier Pro is a great program to use for editing as it has a very organised layout and isn't too confusing to use.

Doing a Short Film edit on Premier Pro starts firstly with capturing the footage you have filmed doing the production process, to get to the capture screen you can either go to File < Capture or press 'F5'.

 

 

Once you get onto this screen, using the top box on the right-hand side select where you want the footage to be saved, then in the boxes underneath name the tape and clips. The last thing you do before the edit begins is, make sure the scene detect box is ticked, meaning it will know when to cut each clip.

 

Once the clips have captured, the next thing to do is organise the clips into bins (folders) this makes it easier to find the necessary clips for each scene.

 

 

You create bins in this area of the program, you create a new bin by clicking the folder icon at the bottom of it.



 

As also seen in the image above, making a short film edit easier instead of working on one sequence create a new sequence for each scene.

 

Editing Process & Post-Production Tools



Starting the edit process begins with putting the clips into their sequence. Then use the Razor Tool to cut the clips to be edited together in linear and understandable order. Missing In Action is a voiceover-based story which means editing the voiceovers into the sequences.



 

I edited the voiceovers on in two different ways. The first I ungrouped the scenes that were going to be used in the voiceover, this means I can edit both the visual and audio seperately, to do the voiceover I deleted the audio track and replaced it with the voiceover. The second way was to put the voicover on the sequence and edit the visuals of the needed clips over the voiceover.

After completing all of the scenes, the sequences are saved on the clips window then from there I put them into the master sequence.



After having all of the scenes put into linear order on the master sequence, the offline edit is complete. After this I put on the opening credits, end credits, transitions, music and cinemascope. This makes it an online edit. To create credits/titles you go to Title<New Title then opening credits is <Default Still and end credits are <Default Roll.

After clicking which you want this window will open, it should be automatically set to the standard size of your video so from this just give it a name then click 'OK' after this it comes up with a new window where the title is created.

After creating the titles the music was put into the sequence, the music was the most difficult part of the edit as it was very hard to fit the volume keyframes over the film without it being too loud over the top of the speech's.

Overall Quality of Finished Product

The final cut of the film had both it's ups and downs. The pro's of the film were the credits looked good opening and end. Most of the edits cut together well and the explosion effect looked to standard for a first timer.

The cons of the edit were in some scenes the sound was too up and down due to background noises such as the vehicles in Scene 4. Putting the cinemascope in was an issue for some of the scenes as the shot sizes made it so we had to lose something kind of important in a shot.

Putting the film together as a whole went well as it the film makes sense and nothing in it is too confusing or mis-understandable.





 

 

 

 

 

 

 

 

 

 

 

 

Poster Review

After doing all of my practising for the poster, DVD Sleeve and DVD Label and finished filming the production I began my poster for it. My first idea for the poster was:

This didn't go as very well planned, although it looked good at first, I got carried away with the lighting on the picture which ruined it but before I actually decided it was ruined I had saved the picture, then we had decided the background was too much so changed that in the final poster.

 

My final poster seen the background change happen, the image of Vera (Maddie) change, the font colour change and the credit block added.

 

The changes to the poster give it a much more effectiveness as the image of Jack never had to change as it shown his character very well. The new image of Maddie works better as it shows her in character more both images giving an affection look and also Maddie's image doesn't take up as much of the poster as it did previously. The background doesn't get as much in your face.

 

 

The DVD sleeve mainly advertised Jack as he is the star factor character of the front cover and is on every clip scene shown on the back cover. It took a lot of development as some images just didn't work. I feel as the sleeve is effective for the film as it shows the character/s and the images doesn't give a lot away about the film.

 

The DVD Label never had much detail in it as I felt like their was too much going on already with the poster and DVD sleeve. To compensate for the lack of image I made sure to keep the DVD have the colour scheme of war/army colours.

To summarise I feel as my Poster, Sleeve and DVD advertised the DVD well enough without giving anything away from the film.